About SSI

Award-winning Category Management and Market Insights firm specializing in uniquely contextual data analytics.

Who We Are

Strategic Solutions International

Strategic Solutions International (SSI) is an award-winning Category Management and Market Insights firm specializing in uniquely contextual data analytics, spot-on consumer insights, and custom brand research. Since 2004, SSI has delivered cutting-edge strategies to leading Multicultural Beauty brands, helping them uncover white spaces, identify high-value market opportunities, and align innovation with their core competencies.

SSI has been instrumental in guiding brands through major inflection points—from turnaround strategies and business-scaling challenges to the complexities that follow acquisition. Our cultural fluency, analytic rigor, and ability to contextualize data within the real experiences of the Multicultural Beauty consumer continue to drive head-turning sales growth for our brand partners.

SSI CEO Profile

Romina Brown

CEO & Founder, Strategic Solutions International, Inc.

Romina is a highly respected CEO and strategic consultant with a proven track record of making a tremendous impact.

Romina has served in various executive marketing and sales positions for well known brands, including: Eastman Kodak, Sara Lee and L’Oreal USA. In 2004, she formed SSI.

Experienced in both corporate and entrepreneurial environments, Romina provides contextual insight and guidance in the development of strategies for diverse industries and levels of business.